Making your website reliable for search engine optimization (SEO) is quite necessary for todayâs competitive online environment. Among 68% of online experiences starts with an inquiry on search engines like Google.
This results in appearing your website on the top search result provides various benefits, from increasing organic traffic to boosting your siteâs credibility.
Are you also want the best SEO Tips for your website, contact the Best SEO Company in India for more assistance.
In this article, we will come to know about the importance of applying SEO strategies, by looking through 9 amazing ways to make your site work well with Google.
Why SEO-Friendly Website Is Important?
Using different SEO strategies while starting a website from zero will give positive effects such as:
- Increased Reliability â SEO-friendly website will help in make the brandâs reliability, as the users typically see the top search result as the authority in the place.
- Better user experienceâ Various search engines like Google, see user experience as one of the most important factors. As a result, an SEO-friendly web design helps in improving overall user satisfaction.
- Fewer costsâ It is considered a cost-effective way to make leads and sales. It can help you in saving your money in the long run by deducting your want for paid ads or other marketing strategies.
- Increased trafficâ SEO-friendly websites have the prospect to rank higher in search engine results and attract more traffic.
Abandoning SEO means youâre missing out on the potential to make your website a more valuable asset. For this reason, we recommend prioritizing SEO for your online marketing strategy.
How to Make SEO Friendly Website ?
Making an SEO-friendly website requires regular work because of frequent algorithm updates. In addition, it might take some time to improve your rankings.
Use Keywords
Using keywords is important for the improvement of your websiteâs position on various search engine result pages (SERPs).
While writing content, add relevant keywords to help search engines recognize what your website is all about. You can get them by doing keyword research. Search your main keyword on the search engine, and you will find other related terms in the results.
Use Header Tags
Another way to make an SEO-friendly website is by using header tags properly. They are HTML elements that give structure and meaning to a web pageâs content, helping search engines understand its contents.
Header tags consist of <h1> to <h6> HTML elements. Focus on your <h1> and <h2> tags since they are commonly used for the contentâs title and headings.
Record your keywords and include them in these tags accordingly. Try to include relevant SEO keywords to other headers once you optimize all the <h1> tags. Apply this method consistently whenever you publish content to improve your SEO rankings.
Have a Clean URL Structure
A clean URL structure is very important to make an SEO-friendly website. An SEO-friendly URL should be easy to read, simple to understand, and related to the pageâs context.
Search engines use URLs to crawl and index websites, so having SEO-friendly URLs helps them understand what content is on each page. Do this by including the target keyword on the URL.
Include Keyword-Rich Anchor Text
Anchor texts are those words that take users to another page or section of the website when they are being clicked. Adding SEO-friendly anchor texts allows search engines to understand the content better and help them rank it higher.
While creating an SEO-friendly anchor text, you have to stay focused on the keywords that are related to your website.
Think of words or phrases that are relevant to the content and best explain what it links to.
Make Sure the Website Is Mobile-Friendly
Making an SEO-friendly website includes more than optimizing the content. Mobile users are mostly contributed around 59% of the global website traffic.
Optimize Images
Optimizing images for SEO is the best way to increase the visibility of your website in search engines. You can follow various steps to make sure that your images are SEO-friendly and can help in boosting your SEO performance.
Decrease the size of your images before you upload them to your website. Larger file sizes can make your page slow down, negatively affecting SEO performance.
At the end, consider adding short captions under your images. Doing so can also give more context to the images, which improves user experience.
Fast Loading
Search engines prioritize websites that load quickly and can provide an optimal user experience. A slow website will hurt your SEO effort, reduce customer satisfaction, and make it harder for search engines to crawl your content.
Fortunately, there are several steps you can take to optimize your website, including:
- Reduce server response time by optimizing HTTP requests.
- Compress images and other media files, reducing their size while maintaining quality.
- Leverage browser caching to store frequently accessed files locally in each userâs browser instead of downloading them every time.
- Use a content delivery network (CDN) to distribute the load of hosting images, videos, and other static content across multiple servers worldwide.
- Get a better web hosting plan with higher bandwidth.
Consider using tools like Googleâs PageSpeed Insights to check if your site meets the standard and get various insights on how you can improve its loading speed.
Use Social Media to Promote Your Content
Promoting your content on social media is one of the best ways to create an SEO-friendly website. Your content can easily reach a wider audience, resulting in more backlinks.
Showing your brand through social media requires some knowledge and several skills. If we take the example of the worldwide app Pinterest and Instagram might drive the least external website visit in general, but they can be effective for specific topics like fashion and food-related content.
Last but not least, donât forget to add referral links and calls to action (CTAs) to your profile and posts. Creating attractive CTAs with clear messages can help drive more traffic to your website.
Use Google Tools
Another important aspect of creating an SEO-friendly website is analyzing its core metrics. Website owners can get this information through various analytics tools, including Google Search Console and Google Analytics.
Donât worry if you have a limited budget, as many of these tools are free.
Google Search Console can help website owners see how their sites are performing in Google search results.
The data can help you understand how Google views your content and which queries audiences use to find it. It gives you an overview of how much organic traffic you have generated and guides you on improving your websiteâs visibility based on Googleâs guidelines.
This tool also provides detailed reports on any errors found in your websiteâs content and helps you identify various issues that might affect your search engine rankings. This includes problems like duplicate content, incorrect meta tags, or broken links.
CONCLUSION
Search engine optimization is an integral part of internet marketing strategy. Having an SEO-friendly website can increase your brand credibility, improve user experience, and reduce your marketing costs.
If you also want to implement SEO strategies on your platform, there are various Top IT Company in India,, that can help you in achieving greater heights.