Are you again checking your feed on Instagram? Yes! Then, take a break and start looking at the feeds of others. Why? Because it will expose you to something beautiful in their feed. It is the grid, which is a neat row of only three pictures but tells a bigger story. The feed is a direct sneak peek into the creativity of the user or the digital marketing agency handling the account.
Therefore, engagingly maintaining your grid is essential. Instagram is evolving, and everyone wants their business to be successful using Instagram. And your feed is the first thing a user interacts with. Also, a grid is like your personal brand, so you must keep it engaging and exciting to ensure your followers keep tabs on you.
Planning an artistic grid layout can make a huge difference. For instance, look at Taylor Swift’s Instagram layout. It is artistic and flows together to create a beautiful symmetry.
It is time you, as a business, think about these rows and design a beautiful grid for your Instagram account. Want some help? Below, the article discusses the different ways to design an Instagram grid layout like a pro.
5 ways to design an Instagram grid layout like a pro.
Color combo- the easiest and most common
It is the most common grid style everyone uses on Instagram. It is easy, and anyone can do it; it is a no-brainer. In this, you pick a color palette or a tone, like a pink palette or a high contrast tone, and feature it in every photo you share on Instagram. When anyone opens the feed, the gallery will look like a set, even with the content varying.
You can check out the Instagram feeds of many travel or lifestyle influencers to see how this color combo grid style works. To add variety to this grid style, you can add an accent or filter every few photos. For instance, maybe you use blue hues to show all your photos. But in between, you add a pop of color by adding a bright red photo. That adds variety to the grid and can make it appealing too.
Follow a template.
Many influencers use this Instagram grid layout trick, which is to use a consistent template to post their pictures. In this, they use a specific format, creating an aesthetic look with pretty bright colors. It works for all brands. Just decide on a template that works best for your brand. Choose from:
- Consistent layout
- Color scheme
- Recurring theme or more.
Once you decide on the template and create posts that adhere to the template, It also means you have to be careful while taking or editing pictures or videos. They should be in a similar style so your feed can have a consistent look.
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Designing rows by rows
Another exceptional grid layout idea for Instagram is to design row by row. In this, you unite the images on each row using a color palette or theme. It creates an appealing grid, creating a powerful impact. Here, remember to always use three images in a row.
Otherwise, the alignment will be off. Learn more ways to drive traffic and increase visibility on Instagram and other social media with a reputable digital marketing institute in Jaipur.
Checkerboard effort for the win
Want your Instagram account to look appealing while trying something new? Then go with the checkerboard effect. It is an easy-to-execute grid layout where you alternate between two types of content in a pattern resembling a checkerboard. For instance, you can alternate between a nice photo, a quote, or a close-up portrait.
It is visually appealing, which can pique the interest of anyone surfing your feed. For instance, if you are a lifestyle blogger, you can alternate between using a close-up of you doing makeup and a quote to create an aesthetic theme.
Play with the fonts.
Words always pack a punch, and if you add words to a picture while using the best font, the punch can be even greater. Using the right font for your pictures can make such a difference. Why? This is because using the right font can evoke emotions or convey a message. You can find a font for every feeling, mood, or occasion on Instagram.
A digital marketing agency knows how to use fonts and works to evoke emotions or encourage people to scroll a page. So, this is the perfect way for an individual or business to freshen up their Instagram feed.
Tips to follow while planning an aesthetic Instagram Grid
Always preview
Instagram Grid is your personal portfolio. So, it should represent your personality or reflect your brand. To achieve this, always preview how your grid looks before you publish any post. Planning your content with a digital marketing agency, showcasing your best photos or reels, and previewing them is a small step but critical.
Use editing tools.
The competition on Instagram is high. To stand out, you should create a visual experience, and using tools to edit your images to ensure they look professional and aesthetic is necessary. Editing all images to give them a consistent look ensures your feeds look their best.
Align the grid with your brand.
Brands need to create an aesthetic that makes them memorable and creates a unique identity. On Instagram, the grid is your brand’s face. So, the themes or grid layout you choose should always align with the brand’s color, theme, and identity. Learn more about brand image building from a digital marketing institute in Jaipur.
Conclusion
Instagram Grid is a portfolio for a business, individual, influencer, and more. Keep it fun and engaging by playing with the themes and showing a creative side to keep attracting users to your social media. A digital marketing agency has a team of expert SMOs and designers to create the perfect grid for you. But do your research and know what you want. It will help you showcase the perfect pictures, reels, and videos on Instagram and get the limelight. Let IG Grid speak volumes about your business by making it the best.