SEO is a complex and vast field and may sound very difficult to beginners. Indeed it is a massive field and requires experience to master. But beginners can also succeed in a relatively short time span by following these 8 top SEO tips beginners.

In this article we have listed down a few seo tips for beginners to boost their website rankings in 2023 to help them avoid common mistakes and focus on major tasks of seo.

8 Actionable SEO Tips for Beginners for Rank Boost

1. Conduct Keyword Research

Keyword research is the process of identifying and choosing words or phrases specific to your niche that users are actively searching.
Right keyword targeting helps your content to rank higher for the right terms in SERP
Use keyword research tools for finding the right keywords like semrush, Ahrefs, google keyword planner, etc.
Target keywords with low ranking difficulty and high search volume.
Look for both two word keywords and long tail keywords
Long tail keywords generally have low ranking difficulty and higher intent audience and give you better results.
Regularly check and analyze your keyword traffic and make improvements accordingly.

2. Create Quality Content

Quality content means content that adds value to your audience and helps them in one other way.
It is important as google ranks content that is most helpful to the people.
Create content that addresses the interest and needs of your audience and helps them in the decision making process.

Try to include content in the form of tables, graphs, infographics, images, videos, etc.
Don’t use high vocabulary in the content as it makes it difficult for the audience to understand. Easy- to- readable content is important.

3. Focus on Internal Linking Initially

Your primary focus should be linking your website’s pages to navigate users.
It also helps the search engines in understanding your site structure.
You can link your website’s pages through anchor text in the content.

4. Create Compelling Meta Descriptions Tags And Titles

Meta tags are HTML elements that provide information to search engines and web browsers about a web page.
These tags help search engines and users to understand what your web page is about and increase click through rates.
Meta description tag should be a compelling short summary of your content to make the audience click your link to read the full article/blog.
Title should be simple, short and to the point.

5. Create Simple And Short URLs

URL is the web address of your website and pages used to access them on the internet.
Keep your urls short, specific and as simple as possible.
This helps the users to identify where they are being directed to after clicking on a specific link.

6. Optimize Your Images

Next SEO tips for beginners are for images:

Optimizing your images improves accessibility and indicates the context of the image.
Give appropriate alt text and descriptive names for images.

7. Check For Mobile Friendliness And Page Speed Of Website

Mobile friendliness refers to the ability of the website to render on mobile devices.
Ensure that your website layout, text appearance , image size, on mobile devices is correct as most of the traffic on websites is from mobile devices.
Testing speed of your website is also crucial for good user experience. The optimum speed of your website should be under 3 secs.
Consider checking the technical SEO checklist for this.
You can use Google’s Page Speed Insight tool for this purpose.

8. Monitor And Analyze The Results

It is necessary to monitor the performance of your website consistently as many issues may occur over time and affect the overall health of the website.
So monitor the performance of your website through google search console and analyze results parallelly.
Track your ranking positions on specific keywords, look for new competitors, test page speed on different devices, etc.
Consider making improvements and changes if things don’t turn in your favor.

Conclusion

Kindly note that one of the best SEO tips for beginners is using unethical tactics like keyword stuffing, cloaking, low quality link building ,etc. Won’t get you results instead can result in site ban.

SEO is a long term process and it takes time to show results and success so keep giving consistent efforts in optimizing your website and providing a good user experience to users in a valuable manner to achieve results more quickly. These were just a few SEO optimization tips for beginners to get higher SERP rankings and increase traffic, follow for more such SEO tips and tricks.