In a highly competitive retail landscape, you must make strategic decisions to stand out your products on store shelves. Custom boxes are the most effective and budget-friendly solution to grab your customers’ attention from far away.
You must craft your custom packaging boxes with unique and enticing branding elements. Thus, custom packaging can leave deep and long-lasting impressions on your customers while fostering them in a way that reflects the actual product inside.
In this blog, you will learn interesting facts about custom boxes packaging that can help you pop your products on store shelves!
Why are Custom Boxes Wholesale Vital to Enhance Visibility?
Custom box packaging is crucial in highlighting a brand in a huge crowd of competitors due to their unified branding nature. They can uplift your business and assist you in generating maximum revenues with less effort and budget.
With such consistent and customized packaging, customers can instantly recognize your items even from a distance. Customization according to your brand’s theme and values can easily strengthen your brand awareness and make your product more visible on shelves.
Blank, generic, and old brown boxes fail to make an impression amidst the same products and choices. However, vibrant or impactful customization of your packaging boxes makes your item more noticeable at first glance.
Add Appealing Features in Custom Boxes to Catch Customers’ Eyes
You can add creative features to your custom boxes with logo according to your ideal brand vision and distinction. This way, you can easily enhance shelf appeal and improve the unboxing experience in any retail store business.
Custom packaging boxes with alluring styling can give your products a tactile feel, drawing people to explore your product further. Moreover, due to special finishes, their luxurious looks reflect light and shimmer to grab attention.
Let’s learn more about the strategies to add sales-driven features to your packaging boxes!
Choose Resonating Color Palettes
It is an important fact to know that colors have an important impact on human psychology and buying behavior. So, you can leverage this by using custom boxes wholesale with enticing colors that align with your brand identity and target the actual audience.
Here are some interesting facts about colors’ impacts:
- Vibrant or saturated hues express excitement and energy.
- Pastel color shades are perfect to evoke a soft and gentle feel.
- Some metallic colors like gold and silver are very well-known to give a luxurious touch.
- Primary colors are always used to signify boldness and simplicity.
You can also use the year’s color, “Viva Magenta,” to reflect your trendy and updated brand image.
Unique Graphics that Align Your Brand
The imagery and iconography on your custom boxes should be designed to reinforce what your company stands for. You have to choose the graphics of your brand logo and other illustrations wisely because people remember the graphics for a long time if they are striking.
Moreover, powerful graphic styles like bold typography, classic or stylish illustrations, and abstract shapes make your custom boxes with logo highly Instagrammable, too!
Add Promotional Inserts
You can boost your products’ marketing by tucking in promotional materials like brochures. You can also add discount coupons or free samples inside custom-printed boxes to promote new products.
Thus, adding some branding inserts like personalized messages help you to build lasting customer relationships.
Design Them with Stylish Printings
Your unique printing techniques play a major role in attracting customers to your brand’s products placed on the shelf with a crowd of the same products. Therefore, you must choose the right printing style that aligns with the inside product value.
Following are some suggestions related to having perfect printing according to your brand:
- You can use matte or spot UV lamination for luxury items for an ultra-sleek look.
- If you are more focused on eco-friendly products, opt for unbleached kraft paper printing that feels organic.
- Fun-related products or young brands use bright colors, glossy lamination, and neon ink for vibrancy.
So, choose prints wisely from various styles like matte, gloss, metallic, neon, raised, debossed, etc. Custom packaging can be the best tool to convey the desired emotion.
Make Creative Shapes to Enhance Display
Die-cut custom boxes have stylish and unique shapes, and they help products stand apart distinctly. However, circular boxes speak of community. Triangle shapes depict science and strength.
Thus, you can customize your custom boxes wholesale with die-cut shapes relevant to your industry. You can also add some engaging elements on your boxes’ front faces to engage your customers for a long and enhanced shelf appeal.
Tell A Compelling Brand Story with Custom Boxes with Logo
You can integrate some eye-catching and unique elements on custom packaging that share your brand narrative prominently. A consistent logo with an elegant and unique construction builds familiarity and long-lasting branding.
Moreover, you can print a captivating tagline that conveys your brand’s core values. Thus, meticulously crafted custom packaging boxes can educate and engage people and effectively build an emotional connection with customers.
Final Words
Distinctively designed custom boxes can help you to improve brand awareness and drive more sales. You must carefully craft your custom die cut boxes to ensure your product packaging works smartly on retail shelves.
Need to know about the best packaging supplier? Just trustfully invest with VivePrinting to have your best-ever compelling packaging that promotes your business 24/7 through the power of strategic printing and styling!
FAQs
What are custom packaging boxes?
Custom boxes are packaging boxes designed for a specific brand according to their brand’s values and requirements. They allow brands to customize the shapes, sizes, graphics, and materials of their packaging according to their products.
What are some ways to add appeal to custom boxes wholesale?
You can use eye-catching colors that appeal to your worthy customers, unique graphics aligned with brand identity, promotional inserts, and compelling brand storytelling to appeal to maximum customers.
Why are graphics important on custom boxes with logo?
Impactful graphics like logos, illustrations, and icons can help your products have a unique brand identity that can easily enhance the appeal of your products on shelves.
How do die-cut boxes help products stand out?
Adding unique die-cut shapes can help your products stand out on shelves versus generic boxes. Shapes that match your brand values can maximize your overall sales.
How can custom packaging boxes build customer relationships?
Getting custom packaging for your products with Inserts like coupons, free samples, and personalized messages inside can help to engage customers and foster unbeatable brand loyalty.