What is the difference between a high-performing and a low-performing WordPress site? The same as the distance you need to travel to the space. You might take a step back and wonder if that is true. But a slow loading time kills the essence of a WordPress site and loss of money for businesses. What you need are performance hacks to get you covered.
In the fast-paced world where businesses need to compete with each other to step ahead, you need the best performance hacks to ensure that your site performs at the top level.
Here is how you can get your WordPress site going higher:
Tips to enhance the performance of your site
Using a lightweight theme
Choosing the theme is a crucial aspect of your WordPress site. As an open-source platform, you will come across an array of themes from various developers. But you need to analyze whether the theme is optimized or not. Themes with multiple features can also make your site cluttered. If you are not sure which theme to pick, hire a WordPress development company in India to transform the speed and performance of your website.
Lowering the size of images
A common trade-off that puzzles designers is whether to use high-resolution images with high quality and increased load time or low-quality images that load faster. What you need is a solution that benefits your website and business both ways. Here is what you can do:
- Compressing the image is a must before you upload it to your WordPress site. Hire a WordPress developer in India and you will know how experts use apps, plugins, or software to compress the size of images.
- Resizing the images is necessary
- Choose an appropriate file format like JPEG for images with multiple colors and PLG for less complicated images.
- Need a technique that prevents images to load below the fold? Use the lazy loading technique wherein the images are fetched only when the visitor scrolls down the site.
Front-end techniques
You should be looking for a couple of front-end hacks to enhance the performance of your website. But nothing would bring the desired outcome unless experts intervene. Digital Concepts is an offshore WordPress development agency to help you implement the best tactics to accomplish your goal of transforming a non-performing site into a high-performing website. Here is what expert front-end developers recommend:
- Cutting down the size of the WordPress site is a favorite strategy but how? Developers reduce the size of JavaScript, CSS, and images. But the other parameters need to change as well along with the websiteβs size to make the impact more noticeable.
- Bringing down the HTTP requests and external services.
Using Content Delivery Network
One of the preferred steps to enhance the WordPress siteβs performance is using a Content Delivery Network as it comprises a network of servers to deliver content to users depending on the geographical locations. Therefore, visitors need not download content from the main server and instead get it from the CDN server. That way the loading time can be increased to a great extent.
Script minification
Do you know that the minification of CSS, HTML, and JS creates an impact on the website loading speed? If you are yet to know the process, it is all about the removal of characters and black spaces that are necessary for developers, resulting in a text file that humans find difficult to read but not machines. So, thatβs what reduces the loading time. Hire a dedicated WordPress developer for minification and get a faster loading time quickly.
Choose the hosting carefully
Does hosting affect the performance of your WordPress site? Therefore, when choosing the company, you need to pick one that offers speedy and reliable services. You surely do not want your site to take all your time just to load. Besides, the hosting company must also offer various tools and features to manage the site easily. Overall, you need to choose a company with a good reputation to help your WordPress site perform at its best and represent your business appropriately.
Why should you care about the performance of your WordPress site? To ensure that your site runs smoothly and you have fewer things to worry about from the point of view of users. Connect with offshore digital marketing services if you need to hit the front button and create a positive impression about your business and brand. Remember that buyers get impatient quickly, so you need to amp up the performance of your site to bring good revenue to the company.
