Tag Heuer is one of the popular brands of Swiss luxury watches and it is making waves in the horological world after its establishment in 1860. It has a great history and reputation in the market of luxury watches because of its precision, innovation, and style. If you want a luxury watch or making a collection of luxury watches then you can purchase some best Tag Heuer watches. In this article, we will know about some interesting things related to Tag Heuer which represent its unique heritage and captivating timepieces.
List of Interesting Facts:
Following are some lesser-known facts about Tag Heuer:
- Swiss Heritage
Every Tag Heuer watches is well organized and designed due to which it is still popular among lots of people and it comes under the category of luxurious watches. These watches boast a rich Swiss heritage that dates back over 160 years and still they are popular. This brand of luxurious watches was founded by a person from Switzerland in 1860 named Edouard Heuer in Saint-Imier. From their start, they quickly gained recognition for his creative timekeeping technologies and precise chronographs, due to which he positioned the brand as a pioneer in the industry.
2. 
Connection to Motorsports
The brand Tag Heuer has deep-rooted connections to the world of motorsports due to which they are earning a reputation as the go-to watch brand for multiple racing enthusiasts. During the 1960s, they introduced an iconic Carrera collection that was inspired by the treacherous Carrera Panamericana race in Mexico. This brand has also been the official partner for prestigious motorsport events like Formula 1 races, the Monaco Grand Prix, and the Indianapolis 500.
3. Legendary Models
Tag Heuer also made some legendary models due to which they needed to make a portfolio of legendary watch models which is currently an iconic collection. One of the designs of this brand is Monaco has a square case and bold design, due to which they have gained worldwide fame after it was worn by Steve McQueen in the movie “Le Mans”. There are other collections like Carrera, Autavia, and Aquaracer that hold a special place in the hearts of people who all are watch enthusiasts with all-time popular designs and exceptional performance with Tag Heuer Canada.
4. Collaboration with Space
Tag Heuer has not only collaborated with motorsports but also has collaborated with the space exploration industry by partnering with several organizations and astronauts. This brand partnered with SpaceX which is a private space manufacturer to manufacture the Tag Heuer Carrera SpaceX Chronograph to commemorate the achievements of space exploration in 2012. They had a popular brand ambassador who was an astronaut Buzz Aldrin. He wore a Tag Heuer watch during his Apollo 11 mission to the moon after which this brand became even more popular.
Conclusion
Another popular luxury watch is Oris watches in Canada which mainly focuses on sustainability and minimizing the impact on the environment. They have taken so many initiatives including responsible sourcing of materials, implementing recycling programs, and reducing energy consumption. They even partnered with the Carbon Aquifer Project in 2020, to reduce carbon emissions.
