The Audi TT RS Iconic Edition has managed to divide opinions like few other cars. While some in the motoring world have criticized its flashy styling and branding, others have been captivated by its distinctive Nardo Grey finish and image. This dichotomy seems to reflect the enduring reputation of the Audi TT car series, which has garnered both praise and skepticism over the years.
Despite the mixed reception, the Audi TT showcases some significant updates for the 2023 model year. The addition of a bigger battery, a more powerful engine, and an enhanced Google infotainment system has boosted its plug-in credentials. The Iconic Edition offers an appealing blend of sportiness and luxury, making it an attractive option for those looking for a fast and expensive car adorned with the iconic four rings.
While some see the Audi TT as a modern-day sports car that has failed to fully live up to expectations, others recognize it for its carefully cultivated image and widespread desirability. The TT has long relied on its branding and status to attract buyers, and even with its captivating design, it remains a car that appeals more to the heart than the head.
Inside, the 2023 TT RS Iconic Edition continues to impress with its impeccable fit and finish, harking back to an analogue era with its traditional buttons and dials. The cabin is luxurious and comfortable, but the infotainment system’s layout and controls leave something to be desired.
On the road, the TT RS Iconic Edition delivers a powerful and thrilling performance, with its 400hp 2.5-liter five-cylinder engine. However, the car’s stiff suspension makes it less agile on UK roads compared to mid-engine sports cars like the Porsche Cayman and Alpine A110.
The TT RS Iconic Edition might not be the most practical sports car, but it offers back seats and a reasonably sized boot, thanks to its front-engine, all-wheel-drive platform. The distinctive five-cylinder engine delivers a charismatic driving experience, though it may not suit everyone’s tastes.
Despite its strengths, the TT RS Iconic Edition faces stiff competition from rivals like the Alpine A110 S and Porsche 718 GTS. These alternatives offer a more compelling driving experience at a lower price point. Only 100 units of the Iconic Edition were made available to Europe, with just 11 destined for the UK, making it a rare find.
Ultimately, opinions on the TT RS Iconic Edition are likely to depend on one’s perspective of the Audi TT series as a whole. While it may not have satisfied all the expectations of a modern sports car, the TT has carved a unique niche for itself and continues to evoke both admiration and criticism.
